Global ocean shipping e-commerce portal, information and service provider INTTRA is once again at the forefront of the digitisation wave, putting up a white paper highlighting the effects it will have on the industry.

“Digitalization is impacting every industry and ocean container shipping is no different,” the authors of the paper, president and coo Inna Kuznetsova, cto Peter Spellman and interim head of product management Karim Jumma, asserted.

They further suggested that as the latest trends drive organizations to focus on smart, technology-driven management to reduce expenses and increase efficiency, Artificial Intelligence (AI) and Machine Learning (ML), as well as the Internet of Things (IoT) and blockchain have become the most talked about transformative and disruptive technologies.

“Over the long term, these technologies will massively improve our ability to deliver goods and services, as they’re applied to every step of shipping, from land-side to terminals to ocean,” the white paper predicted.

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